Super Bowl Commercial Pepsi Deaf Ad

Pepsi (Pepsico) has produced an ad for the Super Bowl using deaf actors and sign language.  It is based on a joke in deaf culture having to do with “How do you find the deaf guy’s house?”

2 Responses

  1. Very funny, but I don’t know how well it will improve Pepsico’s brand recognition. Isn’t that the purpose of an advertisement?

  2. This deaf commercial is a sign of the times.🙂 Would have been even better with the artist formerly known as Prince looking out of the window of one of the homes. We need to have more commercials on inclusion. I loved it to death.

    Kevin

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